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The Top 5 Internet Advertisers that Spend the Most Money on Ads

  Internet Business Category Spent on Ads Percentage of Total
1 Retail advertisers $5.0 billion 22%
2 Financial Services advertisers $3.0 billion 13%
3 Automotive advertisers $2.8 billion 12%
4 Computing advertisers $2.7 billion 12%
5 Telecom companies $2.0 billion 9%
Sources:  IAB Internet Advertising Revenue Report 2009.

List Notes: Data is money spent on internet ads for the year 2008 in US dollars.
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